Team Moose Tracks

Moose on a Bike

Here's the Moose Tracks moose on a bike.  Notice the large object in the background?

The Meaning of "Moose Tracks"

The most asked question about Moose Tracks is “what does the name mean?”  Ha, wouldn’t you like to know!!!???  Well, now you will.  Here’s the answer:

Like many brands, Moose Tracks is not meant to be a description of the product.  Just like "Tide" is a brand that doesn't describe that the product is detergent or "Snickers" doesn't describe a candy bar, Moose Tracks isn't meant to describe the product it represents.  It's simply a brand name.

How was that name created?  It was developed as a cute, quirky, fun name that would generate curiosity and interest in the product.  This was then translated into the logo that includes both the moose (head) as well as the tracks (footprints) of the moose.

That’s the official story – and the truth.  However, my favorite interpretation of Moose Tracks was found on a random website.  It described Moose Tracks as “vanilla-flavored ice cream that looks like hoof prints in the snow”.  I think it’s a rather inspiring (though incorrect) explanation of the name.

And Now, a Word from Our Sponsor

Ice cream!  What’s not to love?  All that vanilla, all that fudge, all those peanut butter cups.  Ahhhhh!

Moose Tracks is not only our sponsor, but the best-tasting ice cream I’ve ever had.  I liked it so much, I joined the company!  To find out more about Moose Tracks (and its different varieties) as well as the other flavors made by Denali Flavors (hint: Bear Foot Brownie is the next Moose Tracks), visit their website.  Just be careful.  Pre-lunch visits can result in massive ice cream consumption.